The Science Of Seeking Your Customer

Users are the main focus of everything that is done in modern SEO. Trying to find and understand the right audience can definitely be a challenge for anybody, no matter how much experience you have.

In this Mozcon video, Alexis covers how to find your audience, share tools that are available for all price points, and show ways in which she’s found audience research to be useful as an SEO.

Scott Davenport

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