The new age of marketing is all about getting more intimate and two-way with your audience with the emergence of audio-based social platforms. We all remember the likes of Clubhouse, which helped to really jumpstart audio-based social platforms. Fast forward to today, and we have Twitter Spaces.
Twitter spaces is a great possibility for your brand to engage with its audiences over live conversation, and as a brand , you should be taking advantage of it. Twitter Spaces is a live audio conversation feature within the Twitter app that allows users with more than 600 followers to create audio chat rooms as hosts or join them as speakers or listeners.
If you’re interested in how Twitter Spaces works, then check out this video!