Small Business and Link Building (Infographic)

Because of the constant change Google\’s search algorithm is always going through, it\’s always a good idea to have a link building strategy for your HVAC business\’s digital marketing plan. Despite the constant evolution of Google\’s algorithm, links will always be a key indicator of website quality and trust.

If you can keep up a successful link building strategy, then you will be able to maximize your HVAC business\’s discoverability online. This means you can connect with the widest audience possible. A recent Buzzstream study (612 small business owners in the US were polled for this study) found that a shocking 22% of small businesses (SMB) have a linking building strategy in place.

Despite the fact that only 612 SMB were polled, this is still enough to show that there\’s a significant enough amount of issues and gaps in digital marketing knowledge.

You can read the full results here, or check out the below infographic.  

Source – Social Media Today