Similar Audiences and Google Merchant Center Store Importing Will Come To Microsoft Advertising

As of the first of June of this year, Microsoft Advertising has announced its key product updates for the month of June.

One of these updates is probably the most impactful among them – Similar Audiences. With this feature, marketers will be able to scale campaigns by looking for users similar to the ones found in your remarketing lists. Similar Audiences will roll out this month.

Currently in closed beta, Microsoft Advertising will also have the ability to import a Google Merchant Center sore when advertisers import their Shopping campaigns. If you are curious about participating in the beta, contact Microsoft Advertising.

Read more here.

Scott Davenport

Scott Davenport is the content writer and social media man of Thrive Business Marketing and Thrive HVAC in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!

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