Microsoft Advertising Launches Multimedia Ads Beta

Multimedia Ads, Microsoft Advertising’s new, responsive ad format, has begun rolling out in beta form.

This ad type allows advertisers to use any image, ad copy and headline that they wish, and it can be done along side of Microsoft Advertising’s machine learning to show ads that are relevant to users and their query.

“To help your Multimedia Ad stand out even more and provide exclusivity, there will only be one Multimedia Ad on a page, for only one advertiser at a time,” Microsoft Advertising said in its announcement on Wednesday.

Because this is just now rolling out, Microsoft Advertising has decided to offer the ability to auto-created ads with your existing image and text assets since many advertisers might not even be ready to go.

Read more here.

Scott Davenport

Scott Davenport is the content writer and social media man of Thrive Business Marketing and Thrive HVAC in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!

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