Image SEO Best Practices and Google Discover Docs Updated

Recently, two of Google\’s SEO-related help documents have been updated, including specifying that the title and link elements are most important for the RSS feed follow in Google Discover and that Google parses img elements even within other elements, such as the picture element.

Google Discover RSS Feed Follow

A new line was added to the Get On Discover documentation under the feed guidelines for the Follow feature in the Google Discover:

“The most important content for the Follow feature is your feed <title> element and your per item <link> elements. Make sure your feed includes these elements.”

Google Image SEO Best Practice Update

The other change came to the image SEO best practices document, which clarifies that Google parses <img> elements even when they’re enclosed in other elements when images are indexed.

The new line is:

“Using semantic HTML markup helps crawlers find and process images. Google parses the HTML <img> elements (even when they’re enclosed in other elements such as <picture> elements) in your pages to index images, but doesn’t index CSS images.”

The old line used to say, “Google parses the HTML of your pages to index images, but doesn’t index CSS images.”

Source – Search Engine Land

Scott Davenport

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