Together, SEO and content marketing have changed how digital marketing work. These two vital, but different digital marketing techniques are natural complements to each other. They fuel each other and acta s the necessary gear of a successful digital marketing campaign.
As Search Engine Land says, you shouldn’t do content marketing without seeing how SEO fits in, and vice versa.
- SEO drives relevant traffic to nature content
- SEO and content boost visibility and brand awareness
- SEO and content work together to impove the user experience
- High-quality SEO content helps your pages rank better
You can read up on the details of each point over on Julia’s post here.