It feels like from the start of time, there were some businesses who had an easier time and better luck marketing their brands than others. We just need to face it – there are some businesses that just aren’t considered “sexy” and that can make it make it difficult to market it. The HVAC industry can be like that in general.
But how do you turn a brand or business that is considered “boring” into a marketing success?
The following Neil Patel video breaks how he turns a boring service into a marketing success behind my most successful campaigns.