According to Google, “promotion extensions can add more value to your Search Network text ads by highlighting your sales and promotions for people that are searching for the best deals your business has to offer.” With promotion extensions, you can provide additional information, letting people take action right from the search results. They can give your ads more clicks and valuable user interactions with customers and clients.
If you have a promotion planned for your business, but you want to figure out how the best way to do it, Pauline Jakober wrote an article for Search Engine Land where she explores the value of promotion extensions, as well as describes how you can use them to get more clicks and conversions for your business.
