15 Landing Page Best Practices (Infographic)

If you’re here, you’re probably doing marketing stuff. If that’s the case, you’ve probably no stranger to landing pages. You’ve used Google, or clicked on an ad that interested you, or where you needed more information, or you’ve even created and optimized them yourself.

Landing pages help to highlight value with persuasive visuals and copy. They are designed to to be conversion-focused.

Are you interested in optimizing your landing pages to help draw in an audience and convert them, but you’re not sure where to start with industry best practices?

 Toptal is here to share their tips for success in this infographic.

Here’s the infographic’s quick summary:

• Publish relevant content
• Write concise and compelling copy
• Illustrate results
• Enable conversion
• Align with referrals

Source – Social Media Today