Do you need more leads but your budget is running a little low? Do you want a more organic process for LinkedIn that will get you more qualified leads? Check out this Social Media to discover how to use LinkedIn Messages to develop relationships and sell. Here’s what the video covers:

Did you know that online communities around your brand gain an ROI of 6,469%? In many cases, the best online communities are the ones who are thriving with engaging discussions that make people want to return to over and over again. Communities can be used by brands to make customers familiar with not only the brand […]

LinkedIn has announced a new Focused Inbox among other things! If you market your business on this platform, it’s important you watch this video! Here’s an outline on what this video covers:

There’s a new feature on LinkedIn called “LinkedIn Group Identity Targeting” and, according to LinkedIn, they \”apply privacy-enhancing methods to our first-party data to group members together. Groups are based on shared professional traits, such as a member’s job title, company, industry, and more. Groups leverage our first-party targeting attributes to ensure that members of […]

If you want to amplify the reach of digital content, paid advertising is typically the strategy most people would recommend. At the same time, businesses that want granular ad targeting without privacy and security risks of using third-party data, LinkedIn is a shining beacon on the dark in the advertising sphere. In this White Shark […]

B2B content trends can be tough. B2B marketing is always evolving as we see new technologies and platforms emerge. Because of this, new trends and strategies will emerge as well. These days, marketers have to understand where the industry is going if they want to be sure to stay ahead of the curve. LYFE Marketing […]